Arctic White
Amethyst Purple
Midnight Black
Rose Pink
Mystic Blue
Mystic Blue
Mystic Blue
Mystic Blue
Mystic Blue
Midnight Black
Midnight Black
Midnight Black
Midnight Black
Arctic White
Brush Head Refills
Arctic White
Arctic White
Amethyst Purple
Amethyst Purple
Amethyst Purple
Amethyst Purple
Rose Pink
Rose Pink
Rose Pink
Rose Pink
Arctic White
Amethyst Purple
Midnight Black
Rose Pink
Mystic Blue
Mystic Blue
Mystic Blue
Mystic Blue
Mystic Blue
Midnight Black
Midnight Black
Midnight Black
Midnight Black
Arctic White
Brush Head Refills
Arctic White
Arctic White
Amethyst Purple
Amethyst Purple
Amethyst Purple
Amethyst Purple
Rose Pink
Rose Pink
Rose Pink
Rose Pink
4.8
Rated 4.8 out of 5 stars
6 Reviews

Brush Head Refills

4.8
Rated 4.8 out of 5 stars
6 Reviews

The star of the show. ARU brush heads feature ultra-soft tapered bristles that gently clean your gum line without causing irritation or bleeding.

$10.00
Color
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EFFECTIVELY CLEANS BRACES
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EXTRA-SOFT BRISTLES
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REDUCES BAD BREATH
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SAFE FOR SENSITIVITY
View Details

CLINICALLY TESTED

Better-for-You Bristles

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CLINICALLY TESTED

Better-for-You Bristles

ARU bristles are tapered to gently clean in the tightest spaces along your gum line. Other bristles are squared, which means rough edges that can cause bleeding and gum recession with long-term use. 

WHY ARU IS DIFFERENT
  • 20x slimmer
    bristles
  • Hexagonal pattern for efficient clean
  • Tapered tips for tight spaces
  • Metal-free
    bristle core
LEARN MORE
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ANCHORLESS TECHNOLOGY

Metal-Free Brush Heads (and why it matters)

Most people don’t know that standard toothbrushes contain metal underneath the bristles. Why does that matter? We’re so glad you asked. Over time, the metal corrodes and can release harmful toxins that you can ingest when you brush.

LEARN MORE
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91%

of users would recommend ARU** 

74%

reduction in gum irritation & bleeding*

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“This is my first electric toothbrush and I now know what I’ve been missing!” 

-Travis P.

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What Our Customers Say

Are you ready to make the switch?

Frequently Asked Questions

When compared to an ADA-approved manual toothbrush, brushing twice daily for two minutes in a period of 28 days*
In an independent study conducted with 140 particpants in a period of 35 days**

100%would recommend these products
4.8
Rated 4.8 out of 5 stars
Based on 6 reviews
Total 5 star reviews: 5 Total 4 star reviews: 1 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
6 reviews
  • FE
    Federico E.
    Verified Buyer
    Subscription Activation Fee
    Reviewing
    Subscription Activation Fee
    I recommend this product
    Rated 5 out of 5 stars
    Oct 29, 2024
    Excellent electric Toothbrush

    The overall design including body, bristles, and bustling array of bush-modes make this an excellent electric toothbrush. Cleans very well and I hope it lasts a lifetime. Thank you for the smiles ARU!

  • AC
    Alicia C.
    Verified Buyer
    Subscription Activation Fee
    Reviewing
    Subscription Activation Fee
    I recommend this product
    Rated 5 out of 5 stars
    Oct 23, 2024
    You won't regret it

    The subscription comes with a lifetime warranty and the brushes (subscription) are only $8 for your choice of every month, two or three months. I chose three as it is the recommended exchange according to the ADA. Without subscription you get a one year warranty and the brushes are $10.

    All way more affordable than the leading expensive brands and does a much better job.

    Don't let the soft bristles fool you, they get the job done and don't hurt your teeth.

    I love the fact the delivery is automatic, having to keep up with one more thing in life isn't ideal.

    Give it a try!

    ARU
    Oct 24, 2024

    Hi Alicia! We're so happy to hear you are enjoying this subscription experience. We absolutely enjoy finding ways to make oral care simpler and stress free!

  • JJ
    Janice J.
    Verified Buyer
    Subscription Activation Fee
    Reviewing
    Subscription Activation Fee
    I recommend this product
    Rated 5 out of 5 stars
    Oct 21, 2024
    Replacement

    Very reasonable

  • RN
    Robert N.
    Verified Buyer
    Subscription Activation Fee
    Reviewing
    Subscription Activation Fee
    I recommend this product
    Rated 4 out of 5 stars
    Oct 17, 2024
    Good price

    Great price for subscription, just wish there was a mail back recycling program.

  • SF
    Sam F.
    Verified Buyer
    Brush Head Refills
    Reviewing
    Brush Head Refills
    I recommend this product
    Rated 5 out of 5 stars
    Jun 25, 2024
    So easy!!!

    Immediately signed up for the replacement heads once I started using this amazing toothbrush! I consider this a must have, and they just show up on schedule so you know when it is time to change it out! BRILLIANT!

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