MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
AMETHYST PURPLE
AMETHYST PURPLE
AMETHYST PURPLE
AMETHYST PURPLE
AMETHYST PURPLE
ARCTIC WHITE
ARCTIC WHITE
AMETHYST PURPLE
AMETHYST PURPLE
ARCTIC WHITE
ARCTIC WHITE
ARCTIC WHITE
MIDNIGHT BLACK
MIDNIGHT BLACK
ARCTIC WHITE
ARCTIC WHITE
MIDNIGHT BLACK
MIDNIGHT BLACK
MIDNIGHT BLACK
MIDNIGHT BLACK
MIDNIGHT BLACK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
MYSTIC BLUE
AMETHYST PURPLE
AMETHYST PURPLE
AMETHYST PURPLE
AMETHYST PURPLE
AMETHYST PURPLE
ARCTIC WHITE
ARCTIC WHITE
AMETHYST PURPLE
AMETHYST PURPLE
ARCTIC WHITE
ARCTIC WHITE
ARCTIC WHITE
MIDNIGHT BLACK
MIDNIGHT BLACK
ARCTIC WHITE
ARCTIC WHITE
MIDNIGHT BLACK
MIDNIGHT BLACK
MIDNIGHT BLACK
MIDNIGHT BLACK
MIDNIGHT BLACK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
ROSE PINK
4.9
Rated 4.9 out of 5 stars
172 Reviews

ARU Starter Kit

4.9
Rated 4.9 out of 5 stars
172 Reviews

Meet the ARU, an advanced sonic toothbrush designed to protect enamel and gums from damage or irritation without sacrificing a professional-grade clean.

$79.99
Color
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DENTIST RECOMMENDED
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2-MINUTE AUTO SMART TIMER
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EXTRA-SOFT BRISTLES
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45+ DAYS OF BATTERY LIFE
View Details

what’s included?

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  • Wireless Charging Base
  • Travel Handle Protector
  • Magnetic Mirror Mount 
  • Rechargeable Sonic Toothbrush
  • Patented Brush Head
  • Travel Case
  • USB Wall Charger with Cable & Power Adapter
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EFFECTIVELY CLEANS BRACES

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LIFTS STAINS + YELLOWING

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REDUCES BAD BREATH 

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SAFE FOR SENSITIVITY

...but don’t just take our word for it.

Ava S. 

VERIFIED BUYER

My new favorite toothbrush!

This has to be the best toothbrush that I have ever used with respect to general brushing and cleaning. I don't envision myself returning to my old toothbrush anytime soon, or maybe ever.

Jennifer H. 

VERIFIED BUYER

I can’t believe I didn't try this sooner?!

Even though it’s a sonic toothbrush, it’s gentle enough that I don’t feel any discomfort from brushing and my gums have stopped bleeding completely, too. 

Emmalee S. 

VERIFIED BUYER

What an upgrade!

Even with my sensitive gums, there’s no discomfort. No more gum bleeding. Goodbye, old manual toothbrush—I’ve found my new sidekick! 🦷✨

us vs. them

ARU is the complete package—see for yourself how we stack up against competitors. 

*When compared to an ADA-approved manual toothbrush, brushing twice daily for two minutes in a period of 28 days* 

logo
manual toothbrush
electric toothbrush
safe for sensitive teeth & gums
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15X plaque removal
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all accessories included
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complete solution
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Add to cart

*When compared to an ADA-approved manual toothbrush, brushing twice daily for two minutes in a period of 28 days* 

What Our Customers Say

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as seen in

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FAQs

99%would recommend these products
4.9
Rated 4.9 out of 5 stars
Based on 172 reviews
Total 5 star reviews: 157 Total 4 star reviews: 13 Total 3 star reviews: 2 Total 2 star reviews: 0 Total 1 star reviews: 0
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172 reviews
  • CR
    Corina R.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Jan 6, 2025
    Works great

    I got it since my teeth are sensitive. Works great.

    Was this helpful?
  • KM
    Kate M.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Jan 6, 2025
    Great!

    My teeth feel clean and the timer makes it so easy to brush for two minutes. A great toothbrush!

    Was this helpful?
  • J
    Julie
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Dec 29, 2024
    Gentle and effective

    I didn’t realize how harsh my old sonic toothbrush was until I made the switch to Aru. My gums aren’t sore after I brush anymore. I can’t believe how well those super soft bristles work! It feels like brushing with velvet and my mouth feeds so much cleaner!

    Was this helpful?
    ARU
    Dec 30, 2024

    Thanks Julie for sharing! We love this, and are happy to hear you're enjoying!

  • MK
    Mari K.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Dec 17, 2024
    Best electric toothbrush!!!

    It’s quiet.. soft bristles.. and comes with a traveling kit that makes my life easier as much as we travel. Thank you!!

    Was this helpful?
  • RM
    Robin Marie V.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Dec 10, 2024
    Incredible buy!

    This tooth brush is simply amazing, I absolutely love it. My teeth have never felt cleaner. Amazing product for and at an amazing price! I ended up buying another one for my other half!

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