MYSTIC BLUE
MYSTIC BLUE
ARCTIC WHITE
ARCTIC WHITE
ROSE PINK
ROSE PINK
AMETHYST PURPLE
AMETHYST PURPLE
MIDNIGHT BLACK
MIDNIGHT BLACK
MYSTIC BLUE
MYSTIC BLUE
ARCTIC WHITE
ARCTIC WHITE
ROSE PINK
ROSE PINK
AMETHYST PURPLE
AMETHYST PURPLE
MIDNIGHT BLACK
MIDNIGHT BLACK
4.9
Rated 4.9 out of 5 stars
158 Reviews

ARU Starter Kit

4.9
Rated 4.9 out of 5 stars
158 Reviews

Meet the ARU, an advanced sonic toothbrush designed to protect enamel and gums from damage or irritation without sacrificing a professional-grade clean.

$79.99
Color
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DENTIST RECOMMENDED
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2-MINUTE AUTO SMART TIMER
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EXTRA-SOFT BRISTLES
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45+ DAYS OF BATTERY LIFE
View Details

What’s Included?

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  • Wireless Charging Base
  • Travel Handle Protector
  • Magnetic Mirror Mount 
  • Rechargeable Sonic Toothbrush
  • Patented Brush Head
  • Travel Case
  • USB Wall Charger with Cable & Power Adapter
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EFFECTIVELY CLEANS BRACES

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LIFTS STAINS + YELLOWING

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REDUCES BAD BREATH 

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SAFE FOR SENSITIVITY

...but don’t just take our word for it.

Ava S. 

VERIFIED BUYER

My new favorite toothbrush!

This has to be the best toothbrush that I have ever used with respect to general brushing and cleaning. I don't envision myself returning to my old toothbrush anytime soon, or maybe ever.

Jennifer H. 

VERIFIED BUYER

I can’t believe I didn't try this sooner?!

Even though it’s a sonic toothbrush, it’s gentle enough that I don’t feel any discomfort from brushing and my gums have stopped bleeding completely, too. 

Emmalee S. 

VERIFIED BUYER

What an upgrade!

Even with my sensitive gums, there’s no discomfort. No more gum bleeding. Goodbye, old manual toothbrush—I’ve found my new sidekick! 🦷✨

Us vs. Them

ARU is the complete package—see for yourself how we stack up against competitors. 

*When compared to an ADA-approved manual toothbrush, brushing twice daily for two minutes in a period of 28 days* 

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Manual Toothbrush
Electric Toothbrush
Safe for sensitive teeth & gums
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15X Plaque Removal
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All Accessories Included
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Complete solution
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Add to cart

*When compared to an ADA-approved manual toothbrush, brushing twice daily for two minutes in a period of 28 days* 

What Our Customers Say

As Seen In

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Frequently Asked Questions

99%would recommend these products
4.9
Rated 4.9 out of 5 stars
Based on 158 reviews
Total 5 star reviews: 144 Total 4 star reviews: 12 Total 3 star reviews: 2 Total 2 star reviews: 0 Total 1 star reviews: 0
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158 reviews
  • SH
    Sara H.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Oct 29, 2024
    Excellent!

    I love this toothbrush! The sensation took a bit to get used to - quite ticklish on my top teeth around my gums - but I love it! My teeth have never felt this clean.

  • AC
    Alicia C.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Oct 23, 2024
    The Maserati of Toothbrushes!!!

    Almost a month in and I LOVE this toothbrush so much, that I get excited when it is time to brush and sometimes brush twice just for fun. My old toothbrush was a jack hammer and my teeth hated it. This kit is the full package, approved by the ADA and it's affordable!

    The brush is quiet, the vibrations powerful but soothing to my teeth and gums. My teeth feel like they have been to the spa with every use. Don't let the soft bristles fool you, they get the job done and you barely have to do any work. I have recommended this toothbrush to anyone willing to listen, silly maybe, but this is hands down the best toothbrush I have ever owned. Even my hubby loves it!

    Thank you ARU, for making me more diligent about my dental health. Fantastic for dental work, chipped teeth, sensitive teeth or regular healthy teeth. It really is built for everyone!

    Highly recommend the subscription service too, comes with a lifetime warranty, without it is just a year.

    Gorgeous packaging too.

    ARU
    Oct 24, 2024

    Thank you for your amazing words! Both quality and style is our goal, and we are excited that you have been enjoying your new ARU!

  • JJ
    Janice J.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Oct 21, 2024
    Toothbrush

    Love it, best toothbrush I've ever used.

  • KS
    Karen S.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 5 out of 5 stars
    Oct 17, 2024
    Great kit?, all parts you need

    Great kit

  • RN
    Robert N.
    Verified Buyer
    ARU Starter Kit
    Reviewing
    ARU Starter Kit
    I recommend this product
    Rated 4 out of 5 stars
    Oct 17, 2024
    Great product

    Great cleaning power, although sometimes have a hard time with getting back teeth feeling clean.

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